Comment: Synergy, A Summer Blockbuster Staple
With less than a week to go, the full court press is on to promote Batman Begins. I stated in a previous post that my Dad asked me when it comes out. The marketing gurus of DC's prized possession must be grinning ear-to-ear when they can get a 52-year old who was never into comics asking that question.2-3 weeks ago the country had only been treated to a handful of trailers promoting the release of the film, but now they're bringing out the big guns.Synergy is the name of the game, and all companies willing to pay, can play. Verizon…