Resume

Guy LeCharles Gonzalez

Guy LeCharles Gonzalez

Email | LinkedIn | Mastodon

“A slant fit.”

Data-informed, never data-driven. Systems thinker. Problem solver. Pro-craft.

I am an entrepreneurial media and marketing professional with multi-platform experience working with a wide range of publishers, distributors, librarians, journalists, creators, and consumers. I specialize in building strong relationships with communities, colleagues, and clients — particularly during transformative and disruptive moments.

I am also a traditionally published poet and writer, and active blogger; experienced community and events organizer, and public speaker; and longtime advocate for creators, publishers, libraries, and intellectual freedom.

I was most recently the Chief Content & Marketing Officer for LibraryPass, and project lead for the Panorama Project. He was also the publisher & marketing director for Writer’s Digest; director, content strategy & audience development for Library Journal & School Library Journal; and founding director of programming & business development for the original Digital Book World.

Skills

  • Strategic Planning
  • Mission & Vision Development
  • Content / Editorial Strategy
  • Integrated Marketing Strategy
  • Audience Development
  • Event Development & Programming
  • Community Organizing
  • Public Speaking
  • Sponsorship & Ad Sales
  • Performance Analysis
  • Project Management
  • CRM Management

Experience

  • Chief Content & Marketing Officer — LibraryPass / Comics Plus (2020 – 2026)
  • Project Lead, Panorama Project — (2019 – 2020)
  • Publisher & Marketing Director — Writer’s Digest (F+W Media) (2017 – 2019)
  • Marketing Director, Meetings Group — Northstar Travel Group (2016 – 2017)
  • Director, Content Strategy & Audience Development — Library Journal / School Library Journal / The Horn Book (Media Source, Inc.) (2011 – 2015)
  • Director, Programming & Business Development —Digital Book World (F+W Media) (2009 – 2011)
  • Publisher & Editorial Director — Horticulture (F+W Media) (2008 – 2009)
  • Advertising Sales Director — Writer’s Digest / Family Tree / Horticulture (F+W Media) (2008)
  • National Advertising Sales Representative — Writer’s Digest (Contract) (2007-2008)
  • Advertising Sales Manager — SourceMedia (2006-2007)
  • Marketing Manager — SourceMedia (2003-2006)

Origin Story