Part collectible card game, part treasure hunt, augmented with an immersive online community, Perplex City offers a number of interesting takeaways for anyone wrestling with how and where audience development and transmedia intersect.
The passion and optimism for Troy from some of the people I met was inspiring and infectious, reminding me very much of the community that's gathered around Digital Book World over the past year.
The situation is dire, the film warns us. We must act. But what must we do? The message of the film is clear. Public schools are bad, privately managed charter schools are good. Parents clamor to get their children out of the public schools in New York City (despite the claims by Mayor Michael Bloomberg that the city’s schools are better than ever) and into the charters (the mayor also plans to double the number of charters, to help more families escape from the public schools that he controls). If we could fire the bottom 5 to 10 percent of…
"No licensing fees to Apple means we can pay our creators more while offering readers lower prices."
"There are far more underrepresented communities to serve than there are established publishers interested in doing so."
If there’s one area of publishing where the “game-changing” hype around the iPad has substance, it’s comic books.
While comics have been in digital formats, legally and otherwise, for years, few would argue that Apple’s sleek tablet is the first platform to offer an optimal digital reading and purchasing experience, from comiXology’s innovative Guided View (TM) Technology that powers some of the most popular apps (including Marvel and DC), to the potential for expanding the audience beyond its hardcore, superhero-centric base.
My fantasy publisher would follow a pretty simple equation: Tor.com + Runes of Gallidon + Book View Cafe + Cursor = Awesome!