Guy LeCharles Gonzalez

Will eBook Exuberance Kill Publishing?

Post author:Guy LeCharles Gonzalez
Post published:September 10, 2009
Post category:Media
Post comments:9 Comments

One iPhone Case To Rule Them All by Photo Giddy

“Originally, we weren’t exactly sure how to market the Touch. Was it an iPhone without the phone? Was it a pocket computer? What happened was, what customers told us was, they started to see it as a game machine. We started to market it that way, and it just took off.”

–Steve Jobs, Steve Jobs on Amazon and Ice Cream

There’s a particularly virulent meme running through the publishing industry that says the only thing keeping eBooks from supplanting print books tomorrow is a great eReader, and that Apple’s long-rumored Tablet is that killer device. Yesterday, another Apple event came and went and, as has happened every single time, there was neither an announcement of a Tablet, nor any mention of eBooks being a critical part of their plans for world domination.

Interestingly, Jobs specifically noted that eBooks weren’t a significant market yet, pointing to Amazon’s continued silence on the actual number of Kindles they’ve sold: “Usually, if they sell a lot of something, you want to tell everybody.”

Two other notable developments popped up yesterday that suggest the hype surrounding eBooks has hit an unwarranted level of “irrational exuberance”: the premature demise of Quartet Books (“there are very few industry best practices“), and Tor.com’s announcement of a POD-based imprint.

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Freemium for writers is two debates

Post author:Guy LeCharles Gonzalez
Post published:September 3, 2009
Post category:Media
Post comments:35 Comments

[This is a guest post by Dan Holloway. His info is at the end of the post.]

The battle isn’t getting people to pay; it’s getting people to read. If they do read, they might not pay. If they don’t read, they’ll never pay.

Writers who use the “freemium” model face two distinct challenges, and the harder one isn’t always the one you think.

What a delightful piece of coincidence that I should be asked to write this blog the day before I headed off to the Reading Festival. My wife and I were going for the headline set by the most important band of the 1990s, Radiohead (sorry, Kurt), who propelled the issue of providing content for free into the public consciousness (sorry, Trent) when they released their album In Rainbows on a set-your-own-price basis; 60% of people chose, in the event, to pay nothing.

A delightful coincidence, but not actually that significant. Radiohead are still the most important band in the world; Trent Reznor is one of the most important figures in [re]shaping the music industry; Stephen King is about the most long-term successful writer on the planet. And Chris Anderson is, well, Chris Anderson. But these are the names that come up again and again in the freemium debate – “look how great they are; see what they did!” on the one hand; “it wasn’t a success, it was a disaster; and the free wasn’t properly free!” on the other.

I want to make two points. First, the exploits of established megastars have nothing to do with the relevance of the freemium debate to new writers. Second, they actually skew the debate rather dangerously, because they focus attention on the wrong challenge, not the one that’s most important to new writers.

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Soda Pop Stop Lessons for Bookstores

Post author:Guy LeCharles Gonzalez
Post published:August 31, 2009
Post category:Media
Post comments:1 Comment

“Thank you very much, Pepsi-Cola, for reminding me that I own my shelf space and I can do anything I want. So I immediately went out and found 25 little brands of soda that were still in glass bottles…”

—John Nese, Galcos Soda Pop Stop

John Nese, proprietor of Galcos Soda Pop Stop in Los Angeles, shows independent bookstores one way they can deal with major publishers and compete with Barnes & Noble, Amazon, etc. — depth over breadth.

I came across a great example of this approach while on vacation a couple of weeks ago, at Adventures Unlimited Books in Cottonwood, AZ, located on North Main Street in the historic part of town. Covering two decent-sized storefronts (maybe 800 sq. feet total?) with a small entrance connecting them that doubles as a seating/reading area, the left side features a modest selection of the kinds of new, recent and notable books across the typical categories that are found in most small, independent bookstores.

The right side, though, is an alternative history, conspiracy theory, sci-fi/fantasy aficionado’s dream, featuring an impressive selection of Adventures Unlimited Press books as well as books from other publishers covering similar topics and territory. It’s about as niche as you can get, sort of a bricks-and-mortar take on Tor.com‘s store, or the book equivalent of Nese’s impressive selection of 500+ sodas not produced by Pepsi or Coca-Cola.

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I am Jack’s scattered priorities and conflicting desires

Post author:Guy LeCharles Gonzalez
Post published:August 27, 2009
Post category:Personal
Post comments:1 Comment

A growing community of writers is participating in an online experiment in crowdsourcing fiction. It’s called #fridayflash, and it can be found via Twitter, Facebook, or by directly visiting participating writer’s blogs. A new #fridayflash happens every Friday, as figured locally, though some folks do post soon after midnight New Zealand time. The idea behind #fridayflash is to get eyeballs on stories—to build that proverbial ‘platform.’ Writers use the power of social networking to gain followers, name recognition, and most importantly, a loyal readership. It seems to be working. From discussions I’ve had with several regular participants most have experienced…

Grass is overrated; give me cacti

Post author:Guy LeCharles Gonzalez
Post published:August 23, 2009
Post category:Personal
Post comments:0 Comments

I've had a love/hate relationship with our yard this year; I love having one but hate the constant mowing and weeding required to keep it looking decent. I also hate that "decent" here still isn't anything close to my ideal. When we moved in last summer, I noted our neighbor's gravel and concrete backyard and wondered why anyone would opt for that in the suburbs. I still prefer grass over concrete and asphalt, but after a week in the Southwest, where the terrain was even more beautiful in person than in pictures, I'm more ready than ever to ditch the…

I want to live in Sedona

Post author:Guy LeCharles Gonzalez
Post published:August 21, 2009
Post category:Personal
Post comments:0 Comments

Whenever we go somewhere new on vacation, we like to explore the area and play "What if...?", looking at things from the perspective of possibly relocating. Isla Mujeres has long been the fantasy, "win the lottery and move anywhere" destination, but Sedona has officially replaced it. Not even on our original itinerary for this trip, several friends noted it as a must-see so we changed our schedule from a drive-by on the southern rim of the Grand Canyon and a night in Williams, to a night in Sedona instead. After staying at the amazing La Posada and driving by the…

The road to Winslow

Post author:Guy LeCharles Gonzalez
Post published:August 17, 2009
Post category:Personal
Post comments:0 Comments

We left ABQ yesterday morning, headed for Red Rock State Park and Ceremonial, alternating between 66 and 40 whenever we could. We had to turn around near Correo and Mesitas when we couldn't locate 66, and saw a depressing Native slum/ruins right off 40 near the latter. Other parts of 66 before and after Gallup were similarly destitute or desolate, but a few areas offered some great views of the terrain. Outside Gallup, we rolled into Red Rock State Park only to find most of Ceremonial had finished already, except for the rodeo, so we wandered the park instead where…