Commentary on various aspects of publishing and marketing, primarily focused on books, magazines, and social media.

Retro: The Sentry (TPB)

I was still out of comics back in 2000 when Marvel pulled off its Sentry hoax, pretending to have discovered a Silver Age creation of Stan Lee's that pre-dated even the Fantastic Four, and getting that bastion of reputable comics journalism, Wizard, to go along with the stunt. Purportedly their answer to Superman, but with the personal foibles that were Marvel's forte, even Lee played along, claiming to remember shelving the character because he was "so powerful, he could very well have destroyed the entire Marvel Universe and everything we were planning." They even created, and then killed, a fictional…

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Interview: O’Reilly on Arcana Studio, Part II

In Part I of this two-part interview, Arcana Studio's Publisher, Sean Patrick O'Reilly talked about Arcana's successful first year, what really happened with Ant and Image, how Ezra became their most popular title, and what it takes to succeed in the comic book business. Today in Part II, we take a peek into Arcana's future, talking more about marketing, the pros and cons of Free Comic Book Day, and get an exclusive announcement about, and sneak peek at, their newest title, The Assassin. Comic Book Commentary: Looking to the future, you have six new titles listed as coming soon on…

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Interview: O’Reilly on Arcana Studio, Part I

In the midst of my ever-growing pull list, there is an elite group of comic books that rank as Must-Buys, even if it means eating Ramen for lunch all week! Two of the books currently in that group are published by Arcana Studio, the fledgling Canadian indie that is home to 100 Girls and Ezra. "Arcana Studio was formed in 2004 by Sean Patrick O'Reilly...with a vivid dream and much ambition." Coming off of a successful first year, I caught up with O'Reilly online last night, still recovering from his trip to this weekend's Emerald City ComiCon. Two hours later,…

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Review: Ant: Days Like These (TPB)

There's a perennial debate on which creative setup works best in comics, the collaboration or the solo creator. With superior examples on both sides, of course, there is no definitive answer, but for every good example, there's at least as many bad ones. Creator/writer/artist Mario Gully's intriguing concept - eight-year old Hannah Washington creates an imaginary world in her journal, a world where she is the powerful superhero known as Ant, a world that may not be as imaginary as it seems - has lots of potential, but, unfortunately, it qualifies as Exhibit A for the case against solo work;…

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Comment: Being Black in a Four-Color World

It's an old joke: Why is Black History Month the shortest month of the year? There's no punchline to that one, of course. The question is the joke. In time for Black History Month 2005, Marvel Comics is relaunching the Black Panther in his own series, his fifth including the short-lived, unfortunately-titled but highly-regarded Jungle Action in 1974, by Don McGregor and Billy Graham; and his most recent eponymous incarnation, under the Marvel Knights imprint, which lasted six years under the redefining direction of writer Christopher J. Priest and a passel of artists, before ending in September 2003. This time…

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The Woodshed: Wolverine: The End #6

[Some comics get bad reviews, but the really special ones get taken to The Woodshed.] *** SPOILERS A'PLENTY *** Despite the shipping delays that saw this SIX issue mini-series take FOURTEEN months to finish - #1 came out in Nov 03, #6 in Jan 05! And neither Joe Quesada or Kevin Smith had anything to do with it! - I was originally planning to review it as a whole. After developing some initial thoughts after reading the final issue, I always make a point to reread the entire arc to refresh the story in my mind and give it a…

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Indie Spotlight: January 2005

[From the ridiculous to the random to the superb, a quick roundup of notable indie comics (aka, not Marvel or DC proper, though Vertigo, Icon, Image, et al, do qualify) I picked up in the past month. Release dates may vary.] Skyscrapers of the Midwest #1 (Pictures and Stories by Joshua W. Cotter; AdHouse Books, $5) qualifies as one of the oddest comic books I have ever read. On first glance, the black-and-white artwork is very "children's book," like Sanrio's preschool character Miffy drawn in shades of grey. The shotgun-loading skeleton farmer on the cover, the fake ads promoting "Healthy…

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