Guy stuff.

Consolidating My Online Platforms

The plan for 2011, or at least part of it, will likely include continued defragging of my online presence and repositioning this site to once again be Command Central: All Things Guy -- writer, poet, marketer, publisher, optimist, malcontent -- no matter what new interests and passions the new year may bring my way.

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Waiting for “Superman” and the Vast Charter School Agenda

The situation is dire, the film warns us. We must act. But what must we do? The message of the film is clear. Public schools are bad, privately managed charter schools are good. Parents clamor to get their children out of the public schools in New York City (despite the claims by Mayor Michael Bloomberg that the city’s schools are better than ever) and into the charters (the mayor also plans to double the number of charters, to help more families escape from the public schools that he controls). If we could fire the bottom 5 to 10 percent of…

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A Little Help From Our Friends

NOTE: You may not know that my wife is a special ed teacher, and you may not know that special ed teachers in many school districts get even less support than general ed teachers, but both are true. The following is from her annual "Beg-A-Thon" appeal, and any help you can offer would be greatly appreciated by both of us, as well as her students. It's time for me to beg again! As many of you know, mine is a classroom of 12 boys ranging from 4th to 6th grades. Our students are classified as having severe emotional disabilities and…

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“Weird and Wonderful”? Me, on the Future of Publishing

Publishing's Game Changers

The above tweet led to a fun interview over the at the Book View Cafe blog, “Weird and Wonderful: Digital Book World and Guy LeCharles Gonzalez,” with author Sue Lange asking me some interesting questions that really made me think hard to solidify some of my ideas about the “Future of Publishing” and what it means for authors and publishers.

There’s a lot of fluff and blather right now that makes it sound like eBooks are a magic bullet and simply uploading your book to Amazon makes you an independent author.

Most of that fluff and blather is coming from new intermediaries who take a smaller cut than traditional publishers, while putting your eBook on a virtual shelf where no one who doesn’t already know it exists will ever find it. And, of course, some of them will also upsell you on services to help you market your eBook and increase sales, for which they’ll get their cut.

In a lot of ways, it’s basically Vanity Publishing, in a shiny 2.0 coat.

I also explain a few things about Digital Book World, make the argument “that marketing is, first and foremost, a publisher’s responsibility,” and talk a bit about my own writing and how it has evolved over the years.

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