On comics and other pop culture topics, including archived Comic Book Commentary posts from 2005-2007.

COMMENT: ‘Twas Marketing Killed the Son of Krypton

“Son, I’m Captain Jack Sparrow. Savvy?”
“Son, I’m Captain Jack Sparrow. Savvy?”

While Pirates of the Caribbean: Dead Man’s Chest finishing first at the box office this weekend was a no-brainer, I doubt even the most optimistic pundit predicted an eye-popping, record-breaking haul of $132 million in its first three days.

$132 million: aka Biggest. Opening. EVER!

Savvy, indeed!

Boxofficemojo’s ALL TIME BOX OFFICE: OPENING WEEKENDS chart puts that number in perspective:

1) Pirates of the Caribbean: Dead Man’s Chest — $132,028,000
2) Spider-Man — $114,844,116 ($403,706,375; 28.4%)
3) Star Wars: Episode III – Revenge of the Sith — $108,435,841 ($380,270,577; 28.5%)
4) Shrek 2 — $108,037,878 ($441,226,247; 24.5%)
5) X-Men: The Last Stand — $102,750,665 ($231,288,000; 44.4%)

Considering the first Pirates opened with a relatively paltry $46,630,690 on its way to a $305m domestic haul (plus an amazing $348m overseas), the sequel should be a shoo-in for breaking the $300m mark again, with a decent shot at pulling a Shrek 2, outperforming its predecessor and reaching the rarified air of a $400m+ box office upon initial release. (Star Wars and E.T. took multiple releases to surpass that mark.)

But what of the Man of Steel and his reported $21,850,000 booty, a harsh 58% drop from his opening weekend (Friday-Sunday only) for a stinging $5,375/theater average that pretty much guarantees a significant drop in theaters as Pirates and “sleeper” hit, The Devil Wears Prada (a 43% drop in its second weekend, while matching Superman’s average in nearly a third fewer theaters) will still be drawing significant audiences next weekend. Plus, there’s four new major releases opening the weekend after next.

With $141,677,000 over its first 12 days, while Superman Returns is definitely no Spider-Man and can hardly be considered a franchise-killer on par with Batman and Robin, will it at least be considered a success on the level of Batman Begins, or is it more of an underwhelming disappointment that calls for a return to the drawing board, like The Hulk?

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CBC Quickees: Death, Villains and more…

Just as I decide to drastically cut back my pull list, a slew of great new comics are seemingly coming out every other week now, including a couple of unexpected treats from DC thanks to Brave New World. At this rate, I may have to stop drinking just to keep up!Let's do this...Death Comes to Dillinger #1 (Silent Devil, $2.99)Death Comes to Dillinger came out of left field, completely off my radar until its eye-catching cover, um, caught my eye, and it passed the flip test and got to come home with me a few weeks back. In comics as…

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Crystal Ball: September 2006 Solicitations, Part II

Support GOOD Comics! Pre-order something new EVERY month. Part I featured a look at Marvel, DC, Image and Dark Horse's offerings for September 2006, and now Part II casts the spotlight on the 10 most interesting books being solicited by "independent" publishers. The full solicitations for September can be found at comicsconspiracy.biz. [NOTE: Most of these titles will probably not be available at your local comic book shop (LCBS) if you do not pre-order them. If your LCBS offers a pre-ordering service, download a convenient order form from Diamond and be sure to take advantage of it. If not, find…

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COMMENT: Terrence Howard as the Joker?

While adding a few new blogs to The Watchtower today, I came across Valerie D'Orazio's Occasional Superheroine and a post she made about Robin Williams' desire to portray the Joker in the sequel to Batman Begins.But Williams, despite a career slump in sub-Disney hell, is still an Icon. And maybe that's what the franchise needs. I mean, I can't even remember who played the villain in "Batman Begins."Bad idea, says I.Jack Nicholson completely stole the first Batman, and the sequels tried to one-up their predecessors with increasingly ridiculous stunt casting that ultimately gave us Ah-nold as Mr. Freeze."Chill."No thanks! Christopher…

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On the Shelves: 7/6/06

Support GOOD Comics! Try something new EVERY month. My weekly look at select comic books being released Thursday, 7/6/06. The full shipping is list available at ComicList. [NOTE: Not all of these titles will actually arrive in all stores. If your LCBS offers a pre-ordering service, be sure to take advantage of it. If not, find another one; or try Khepri.com or MidtownComics.com] PICK OF THE WEEK Second Wave: War of the Worlds #4BALLANTINE BOOKS Flight Vol 3 GN, $24.95 For all the praise the first two volumes of this anthology has received, the second one remains buried in my…

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Say What?: Superman Returns Edition

"Well, it didn't suck... It would take all the combined good parts of Elektra, Batman and Robin, and Teenage Mutant Ninja Turtles II: The Secret of the Ooze to equal half of Superman Returns, but Superman Returns would have to be twice as rad to equal The Incredibles or Spider-Man 2."--David Campbell, Off-topic: The Official Dave's Longbox Review of Superman Returns - Like You Care"Screw the fact THE INCREDIBLES is a cartoon, give me a story that's better than that, because animated or not, THE INCREDIBLES is the new gold standard for superhero movies. SUPERMAN RETURNS was in live-action (partially)…

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COMMENT: Does Superman Have Batman’s Legs?

Batman Begins

[Edited to add a conclusion!]

The early numbers are in and Superman Returns has raked in an estimated $84,208,000 at the domestic box office over its first five days in release, $12m ahead of Batman Begins over the same period, but with 2/3rds of that difference coming in over the first two days. Its $52,150,000 during the Friday-Sunday period — which ranks as only the 5th best opening in 2006, 47th overall — is almost tied with Batman Begins’ opening Friday-Sunday haul (June 17-19: $48,745,440) which ended up representing 23.7% of its total $205,343,774 gross.

If the Man of Steel can match the Dark Knight’s pace, Superman Returns should come in around $220 million at the domestic box office, notably short of its well-publicized $260 million production budget, a figure that doesn’t include what is very likely a hefty marketing budget of at least $50 million. Figure a foreign box office total matching Batman Begins’ $166 million, and you have a potential $400+ million blockbuster that in some circles will be considered a disappointment, a la Peter Jackson’s King Kong ($218m domestic BO, $207m budget).

The big question, though, is does Superman have Batman’s legs, and is not reaching the $200m plateau a possibility?

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