Like a good bookstore, our bookshelves are a curated collection of stories and ideas – some true, some imagined, some a questionable mix of both. Each one of those books say something about who we are, what we believe in, what we cherish.
Group creativity experiment: 1 - "Litanie des Saints," Dr. John I've always felt a personal connection to New Orleans. My mother's family lived in Baton Rouge for a long time, and I spent a few summers down there as a kid. I remember one summer coming back home with a slight accent that never fully disappeared and slips through whenever I've had a couple of drinks too many. The Big Easy is still one of my favorite movies, long after I got over my Ellen Barkin crush, and it was also the name of the first restaurant I worked at…
Over 25 years, Apple has earned the privilege of delivering anticipated, personal and relevant messages to their tribe. They can get the word out about a new product without a lot of money because one by one, they’ve signed people up. They didn’t sell 300,000 iPads in one day, they sold them over a few decades.
The iPad reviews are in, and whether positive, negative or on the fence loaded with caveats, the most common underlying thread is that Apple has created a device that could eventually change the way we acquire, consume and interact with digital content.
This potential change is important to publishers of all kinds, but particularly to those of books as the eBook experience on the iPad is arguably one of its weakest features.
While iBooks, Kindle and Kobo (the three eBook apps I tested) are all solid readers with varying appeal, replicating the reading experience of a print book via static EPUB files (on a device that weigts twice as much an average book!) is like driving a Porsche to the corner store for a six-pack of Old Milwaukee. While test-driving eBooks on the iPad, I limited myself to free books, samples, and in the case of Kindle, ebooks my wife and I have already purchased for her Gen 1 device (which she loves, BTW, despite the limited inventory of books she actually wants to read), and I wasn’t terribly impressed by any of them.
For a writer, it's an amazing opportunity to leverage the full depth of their creations through a truly collaborative process -- ideally starting after the first draft is written, IMO -- instead of parceling out chunks of rights for a licensing fee and complete loss of control.
Six months ago, Digital Book World didn't exist. And yet, 48 hours ago I had the honor of giving the closing remarks at the end of our first annual Digital Book World Conference. Simultaneously exhilarated and exhausted, I communicated most of what I'd hoped to say, but I wanted to reiterate and expand upon it here (and share my slides) because it was a message not just for those in attendance, but for everyone working in this industry that I'm so passionate and optimistic about.
The best blogs are driven by passion, not obligation, and that you can tell when someone is just feeding the machine to maintain their traffic, a la Seth Godin, for whom I often use the hashtag #bloggingtoohard.
Today is the last day of the SXSW Interactive Festival in Austin, TX, but it wrapped up for me last night, and while I'm still digesting everything I took in, a few highlights have already become clear. Overall, the festival has been a chaotic mix of truly inspired presentations, thinly veiled sales pitches, over-the-top demagoguery and/or self-promotion, filtered through an incredibly diverse range of creative disciplines and strategic philosophies. The program was an eclectic buffet that wasn't always easy to navigate with the Austin Convention Center's awkward layout that makes it difficult to go between the 3rd to 4th floors,…