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Tag: Advertising

How the Internet (and Advertisers) Killed Journalism

Posted on January 28, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

The Atlantic has a must-read essay from James Warren, “When No News Is Bad News” (h/t @guykawasaki), that does an excellent…

Posted in MediaTagged Advertising, Marketing, New Media13 Comments on How the Internet (and Advertisers) Killed Journalism

Is the Future of Publishing…GOOD?

Posted on January 26, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

The bad news in the publishing industry didn’t let up last week as reports of cutbacks and layoffs and dramatically…

Posted in MediaTagged Advertising, Marketing, Obama, Platform, Seth GodinLeave a Comment on Is the Future of Publishing…GOOD?

Awkward Class War Humor

Posted on January 14, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

[youtube:http://www.youtube.com/watch?v=Ov3bqmSKW28] Part of me appreciates the wry humor, and part of me is totally offended by the young black mailroom guy…

Posted in MediaTagged Advertising, Marketing, RantLeave a Comment on Awkward Class War Humor

Is Print Advertising Dead?

Posted on January 13, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Check out @themediaisdying on Twitter for a glimpse at the convulsions of an industry that’s either at death’s door or,…

Posted in MediaTagged Advertising, Marketing, New Media, Platform, Rant, Seth Godin1 Comment on Is Print Advertising Dead?

Blowing smoke, breaking mirrors

Posted on November 20, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

A couple of jobs back, when I still worked only in marketing, I used to joke around with an ebiz…

Posted in MediaTagged Advertising, Marketing, New Media, Seth GodinLeave a Comment on Blowing smoke, breaking mirrors

Online vs. Print Reality Check

Posted on August 8, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Buried in a glowing American Journalism Review article about the success of The Politico — a politics-only news website that…

Posted in MediaTagged Advertising, Marketing, New Media, PoliticsLeave a Comment on Online vs. Print Reality Check

Hello, March. You’re looking good!

Posted on March 10, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

This past Winter has sucked on a number of levels, not the least of which is the apparent Gonzalez Plague…

Posted in Media, PersonalTagged Advertising, Marketing, PoetryLeave a Comment on Hello, March. You’re looking good!

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Guy LeCharles Gonzalez

Data-informed, never data-driven. Pro-craft. Gen X.

He can be rather outspoken at times and does not suffer fools gladly, so nothing on this site is meant to be representative of his employers or clients — past, present, or future. YMMV.

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