Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.
Why did I leave the publishing industry? (aka My Villain Origin Story)
Ultimately, libraries and schools are important institutions for supporting critical thinking and empathy for others, so they’re not just important to us, they’re important to everyone.
Understanding what “I am not ‘anti-AI’… I am pro-craft.” means to me
Resistance is never futile. More importantly, it can be contagious.
Five Things: September 25, 2025
"Knowing how to deconstruct a complex system is a critical first step." Five Things for September 25, 2025
Five Things: August 21, 2025
"Bullying promptfondlers and botlickers is a socially acceptable, and required, practice now." Five Things for August 21, 2025
Marketing books is hard — but don’t blame authors.
I get really annoyed whenever I see marketing done wrong, and few industries get it wrong as consistently as book publishing.
Four Steps to Becoming an Informed AI Skeptic
Nothing beats a well-researched and well-written book on a topic you want to learn more about.