Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.
It's been a while between Bumperboy updates here at CBC, but Debbie Huey just posted a sneak peek at the upcoming Bumperboy.net redesign and it looks pretty sweet.Huey is not only a talented creator, but a savvy marketer and merchandiser, and Bumperboy.net is the perfect example of a comics web site done right. Hopefully the relaunch will integrate her own LiveJournal, while offering new updates from Gordy.For the uninitiated, check out my review of Bumperboy Loses His Marbles, the first collected volume of Bubtopia's favorite marble-playing, sock-wearing-Bear friend-having, Borperer Supreme!Then, hit Bumperboy's Shop to get yourself a copy, along with…
Reading is fundamental. Don't waste your time reading bad comics out of habit! My weekly, semi-informed look at select comic books being released Wednesday, 12/13/06 follows. The full shipping is list available at ComicList. [NOTE: Not all of these titles will actually arrive in all stores. If your LCBS offers a pre-ordering service, be sure to take advantage of it. If not, find another one; or try Khepri.com or MidtownComics.com] PICK OF THE WEEK Star Wars: Legacy #1CUP O JAVA STUDIO World Without Super Heroes #1, $2.99 Curious about this title? Hope not because there's no sign of it anywhere…
It's like "MySpace for comics", which is a rather scary thought when you think about it...Warren Ellis promoted it via Bad Signal about a half hour ago and quite possibly crashed the site, so it may take a few minutes to get in. I got in right before the rush: http://www.comicspace.com/glecharles/NOTE: In a nice bit of marketing savvy, they've updated their "no_connection.php" page to include the Project Wonderful banner ad so their advertisers still get promotion while the site is inaccessible.UPDATE: The site seems to be back online now.
I'm pretty sure I've seen some advertising somewhere for Wowio recently, but had no idea what it was until I saw it mentioned in this Newsarama article about Devil's Due publisher Josh Blaylock's latest project, Pullbox Online:NRAMA: What effect do you think this will have, a) on your print titles, and b) on your properties overall? Could you see a revival of, say, your superhero line?JB: I think this is great for print titles and the sale of trade paperbacks. Think of the most common scenario for hundreds of independent series out there that fail. As a customer, you see…
It's been 2.5 months now since I made the transition from marketing to sales, and so far, despite the exponentially increased workload and almost total lack of free time, I'm still pleased with the decision.It was admittedly a bit nerve-wracking to leave behind 13+ years of experience on one side of the fence to effectively go put my money where my mouth was, but having my first signed contract for 2007 roll off the fax yesterday -- a $329k schedule for Cover 2 in all of our print products -- eased that tension a bit. :-)This afternoon, my ad director…
Comics Should Be Good offered an essay yesterday by the extremely likeable comics creator Jimmie Robinson that, in his own typically rambling style, makes a good point but lays the "blame" at the wrong doorstop:If you're reading this, that alone makes you exceptional, makes you care about the medium of comics. You might even visit your comic store each week to see what's new on the rack. You perhaps display a few trade paperback collections on your shelf at home. But let's not split hairs here, while I applaud your efforts there's no denying the fact; you are not helping…
Reading is fundamental. Don't waste your time reading bad comics out of habit! My weekly, semi-informed look at select comic books being released Wednesday, 11/29/06 follows. The full shipping is list available at ComicList. [NOTE: Not all of these titles will actually arrive in all stores. If your LCBS offers a pre-ordering service, be sure to take advantage of it. If not, find another one; or try Khepri.com or MidtownComics.com] PICK OF THE WEEK Dark Horse Book Of Monsters HC ARCANA STUDIOOutlaw Scorn 3030 AD #1 (Of 6), $3.95 It's been a while since I've picked up something from Arcana,…
