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Tag: Marketing

Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.

Charlie Foxtrot Entertainment

Posted on December 31, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

A number of new comics publishers have targeted specific niches over the years, seeking to better serve and/or exploit untapped…

Posted in Media, Personal, Pop CultureTagged Comics, Marketing, Military3 Comments on Charlie Foxtrot Entertainment

Two Cents: Lightning Round

Posted on December 22, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

We’re heading down to Virginia for the holidays and I’m planning to post a bunch of TPB reviews throughout next…

Posted in Media, Pop Culture, ReviewsTagged Comics, Marketing, MoviesLeave a Comment on Two Cents: Lightning Round

Indie Bookstores Bailing Out; Bad Sign for Comics?

Posted on December 20, 2006December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

[UPDATED: 9:55 pm] PW Daily has a sobering article about several independent bookstores shutting their doors thanks to increased expenses…

Posted in Media, Pop CultureTagged Advertising, Election, Fiction, Hype, Marketing, Movies1 Comment on Indie Bookstores Bailing Out; Bad Sign for Comics?

Time’s Person of the Year: Me!

Posted on December 17, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Well, okay, all of us, actually, and I couldn’t agree more. The “Great Man” theory of history is usually attributed…

Posted in Media, Personal, Pop CultureTagged Culture, MarketingLeave a Comment on Time’s Person of the Year: Me!

Shadowline Slimline Offer Less for More

Posted on December 14, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

With the publication of Fell, Warren Ellis started a mini-trend with what Image has now branded as their Slimline format:…

Posted in Media, PersonalTagged Marketing, Shelves4 Comments on Shadowline Slimline Offer Less for More

Rocketo Love from Junot Diaz

Posted on December 13, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Today’s N.Y. Daily News, in their monthly Viva New York pullout section, included a feature called “Authors Pick Their Favorite…

Posted in Media, Personal, Pop CultureTagged Comics, Election, Marketing, TVLeave a Comment on Rocketo Love from Junot Diaz

BORP! — Bumperboy Update

Posted on December 13, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

It’s been a while between Bumperboy updates here at CBC, but Debbie Huey just posted a sneak peek at the…

Posted in Media, ReviewsTagged Culture, MarketingLeave a Comment on BORP! — Bumperboy Update

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Guy LeCharles Gonzalez

“A slant fit.” | Data-informed, never data-driven. Systems thinker. Problem solver. Pro-craft.

This is my personal website reflecting my personal thoughts and opinions, some of which may have evolved over time. YMMV.

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