When Content is Everywhere, Marketing is Queen

Right now, the relative ease of digital publishing — not yet the equivalent of blogging, but getting closer every week — and the exceptional successes of a relative handful of authors masks the larger challenges ahead for authors and publishers alike, regardless of their business model: discoverability.

Marketing Yourself in the Digital Age

It doesn’t matter if you’re an aspiring writer, traditionally published or going the DIY route, marketing is every writer’s responsibility, and it takes the same level of commitment, dedication and self-discipline as sitting down and actually writing does.