Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.

Interview: O’Reilly on Arcana Studio, Part I

In the midst of my ever-growing pull list, there is an elite group of comic books that rank as Must-Buys, even if it means eating Ramen for lunch all week! Two of the books currently in that group are published by Arcana Studio, the fledgling Canadian indie that is home to 100 Girls and Ezra. "Arcana Studio was formed in 2004 by Sean Patrick O'Reilly...with a vivid dream and much ambition." Coming off of a successful first year, I caught up with O'Reilly online last night, still recovering from his trip to this weekend's Emerald City ComiCon. Two hours later,…

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Review: Ant: Days Like These (TPB)

There's a perennial debate on which creative setup works best in comics, the collaboration or the solo creator. With superior examples on both sides, of course, there is no definitive answer, but for every good example, there's at least as many bad ones. Creator/writer/artist Mario Gully's intriguing concept - eight-year old Hannah Washington creates an imaginary world in her journal, a world where she is the powerful superhero known as Ant, a world that may not be as imaginary as it seems - has lots of potential, but, unfortunately, it qualifies as Exhibit A for the case against solo work;…

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Comment: Being Black in a Four-Color World

It's an old joke: Why is Black History Month the shortest month of the year? There's no punchline to that one, of course. The question is the joke. In time for Black History Month 2005, Marvel Comics is relaunching the Black Panther in his own series, his fifth including the short-lived, unfortunately-titled but highly-regarded Jungle Action in 1974, by Don McGregor and Billy Graham; and his most recent eponymous incarnation, under the Marvel Knights imprint, which lasted six years under the redefining direction of writer Christopher J. Priest and a passel of artists, before ending in September 2003. This time…

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Comment: A Fanboy’s Rant #1

1. One of the sequences in Comic Book Superheros Unmasked (2003) dealt with the crash of the comic industry during the early 90s. I'd like to bring up one point made by Marvel's Editor-in-Chief Joe Quesada during the interview, where he basically states that the variant cover phenomenon during that time played a big part in the industry's crash. Back then, the hottest books were selling in the several hundreds of thousands. Nowadays, a publisher would kill for 150,000! Well, more than a decade removed and it looks like the industry is back at it. This time though, rather than…

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Review: New X-Men:Academy X #1-6

When the New Mutants re-appeared on the stands 20 months ago, I was just returning to comics after a 15-year hiatus and welcomed the sight of a familiar face to ease me back into the monthly habit. Joshua Middleton's beautiful cover art featuring some of the women from the original lineup drew me in, and Nunzio DeFilippis and Christina Weir's patient, nuanced introduction of the first mutant of the new generation, and their reintroduction and use of a tortured Danielle Moonstar as the story's anchor, kept me glued through to the last page. The closing dialogue sealed the deal for…

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COMMENT: On Reloads and Relaunches

Answer: Everyone that bought a copy of Astonishing X-Men #1. [See the end for the Question.]As someone who stopped buying comic books back in the early 90s - missing the worst of the speculator-driven boom and bust - and started again last year, I can see both sides of the "Relaunch/Reload" debate that seems to be flaring up on several fan sites.As Comics Buyer's Guide pointed out in a great article a couple of months ago, the comic book industry doesn't really know very much about its audience. Other than the accepted stereotypes - predominantly young, male, into superheroes and…

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Right-Wing Comics Conspiracy!

For all those who scoff at anything that even remotely suggests so-called “conspiracy theories,” believing they’re all far-fetched fictions made up by paranoid whack-jobs, here’s a little something to chew on: right-wingers looking to inflitrate comic books!

At Bill Jemas’ zenith as President of Marvel Comics he commissioned “4/11,” also known as The White Album, an anthology series telling stories about world war, politics and terrorism with a slant towards fixing problems, finding new solutions and making the world a better place. Mark Millar and Frank Quitely’s short story about Irish sectarianism was a highlight, but the project faltered after one invited writer had her work rejected and went AWOL, and the third issue and subsequent collection were both cancelled – seen as an initial sign that Jemas was on the skids. And he skidded out of the door to be replaced by a safer pair of hands.

We wonder what he’s make of Marvel’s upcoming “Combat Zone: True Tales from GI’s in Iraq.” Not only has this book been waiting for publication at Marvel for a while, but a number of artists have been approached, started on the book and then left when it’s true nature was revealed.

While a number of Marvel’s previous titles involving war and terrorism have tried to explore issues from different perspectives, reports I’ve had are that this is not the case here. America is the One True Hope, all who oppose her or disagree with her current thinking are evil scum, and the world would be better off without them. And thank the Lord we have these plucky brave soldiers to do her bidding.

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