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Tag: Marketing

Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.

Interview: O’Reilly on Arcana Studio, Part I

Posted on February 9, 2005December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

In the midst of my ever-growing pull list, there is an elite group of comic books that rank as Must-Buys,…

Posted in Media, Personal, Pop CultureTagged Comics, Interview, Marketing, Submissions, WritingLeave a Comment on Interview: O’Reilly on Arcana Studio, Part I

Review: Ant: Days Like These (TPB)

Posted on February 6, 2005December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

There’s a perennial debate on which creative setup works best in comics, the collaboration or the solo creator. With superior…

Posted in Media, Personal, ReviewsTagged Comics, Hype, Marketing, TV, WritingLeave a Comment on Review: Ant: Days Like These (TPB)

Comment: Being Black in a Four-Color World

Posted on February 1, 2005December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

It’s an old joke: Why is Black History Month the shortest month of the year? There’s no punchline to that…

Posted in Media, Pop CultureTagged Comics, Marketing, Racism1 Comment on Comment: Being Black in a Four-Color World

Comment: A Fanboy’s Rant #1

Posted on December 3, 2004December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

1. One of the sequences in Comic Book Superheros Unmasked (2003) dealt with the crash of the comic industry during…

Posted in Media, Pop CultureTagged Advertising, Comics, Interview, Marketing, Rant1 Comment on Comment: A Fanboy’s Rant #1

Review: New X-Men:Academy X #1-6

Posted on November 26, 2004December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

When the New Mutants re-appeared on the stands 20 months ago, I was just returning to comics after a 15-year…

Posted in Media, ReviewsTagged Comics, Marketing, RantLeave a Comment on Review: New X-Men:Academy X #1-6

COMMENT: On Reloads and Relaunches

Posted on November 22, 2004December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Answer: Everyone that bought a copy of Astonishing X-Men #1. [See the end for the Question.] As someone who stopped…

Posted in Media, Pop CultureTagged Advertising, Batman, Comics, Marketing3 Comments on COMMENT: On Reloads and Relaunches

Right-Wing Comics Conspiracy!

Posted on November 13, 2004December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

For all those who scoff at anything that even remotely suggests so-called “conspiracy theories,” believing they’re all far-fetched fictions made…

Posted in Media, Pop CultureTagged Comics, Marketing, Military, Politics, RantLeave a Comment on Right-Wing Comics Conspiracy!

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Guy LeCharles Gonzalez

“A slant fit.” | Data-informed, never data-driven. Systems thinker. Problem solver. Pro-craft.

This is my personal website reflecting my personal thoughts and opinions, some of which may have evolved over time. YMMV.

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