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Category: Media

Commentary on various aspects of publishing and marketing, primarily focused on books, magazines, and social media.

On Twitter: Always Add Value

Posted on February 27, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

I find it hard to believe that as recently as six months ago, I was dismissing Twitter as a pointless…

Posted in MediaTagged Community, Culture, Marketing6 Comments on On Twitter: Always Add Value

Peter Shankman on the Future of Social Media

Posted on February 19, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

When my CEO sent me a friend request on Facebook last year, I had to rethink how I was using…

Posted in MediaTagged Community, Marketing, Platform1 Comment on Peter Shankman on the Future of Social Media

Three Tips for Curating the Community #TOC

Posted on February 12, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

This week’s Tools of Change Conference ended yesterday and even though I wasn’t in attendance, thanks to the laudable efforts…

Posted in MediaTagged Community, Marketing, Poetry SlamLeave a Comment on Three Tips for Curating the Community #TOC

The Future of Publishing in 4:33

Posted on February 11, 2009 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

[youtube:http://www.youtube.com/watch?v=NLlGopyXT_g] We have to rethink…everything. (h/t: HarperStudio)

Posted in MediaTagged Culture, Self-PublishingLeave a Comment on The Future of Publishing in 4:33

Rise of the Publetariat

Posted on February 10, 2009February 10, 2009 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

If you’re a self-published author or independent micro-press, these are very interesting times we’re living in as Amazon officially announced the new…

Posted in MediaTagged New Media, Platform, Self-PublishingLeave a Comment on Rise of the Publetariat

Building Communities Around Content #TOC

Posted on February 9, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Today kicked off the Tools of Change for Publishing Conference here in NY, and while I wasn’t able to attend,…

Posted in MediaTagged Community, Marketing, PlatformLeave a Comment on Building Communities Around Content #TOC

The Problem With Self-Publishing

Posted on February 6, 2009December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

HarperStudio — one of a handful of publishers who really seems to understand how to use the internet and social…

Posted in MediaTagged Marketing, Platform, Self-Publishing5 Comments on The Problem With Self-Publishing

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Guy LeCharles Gonzalez

“A slant fit.” | Data-informed, never data-driven. Systems thinker. Problem solver. Pro-craft.

This is my personal website reflecting my personal thoughts and opinions, some of which may have evolved over time. YMMV.

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