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Category: Media

Commentary on various aspects of publishing and marketing, primarily focused on books, magazines, and social media.

Game Changers

Posted on November 22, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Pictures are very often worth much more than 1,000 words, and something about this one, as the rumors of Clinton…

Posted in MediaTagged Election, Marketing, Obama, PoliticsLeave a Comment on Game Changers

Blowing smoke, breaking mirrors

Posted on November 20, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

A couple of jobs back, when I still worked only in marketing, I used to joke around with an ebiz…

Posted in MediaTagged Advertising, Marketing, New Media, Seth GodinLeave a Comment on Blowing smoke, breaking mirrors

Veteran’s Day

Posted on November 11, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

In this light, it’s arguably one of the better Veteran’s Days in many years. Certainly the best card I’ve ever…

Posted in MediaTagged MarketingLeave a Comment on Veteran’s Day

Review: TRIBES by Seth Godin

Posted on November 9, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Just do it. Or, as Gandhi put it, “Be the change you wish to see in the world.” That, in…

Posted in Media, ReviewsTagged Marketing, Self-Publishing, Seth GodinLeave a Comment on Review: TRIBES by Seth Godin

Goodbye Borders, Hello Kindle?

Posted on November 7, 2008November 28, 2008 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Things are looking shakier by the day for Borders, with GalleyCat now reporting that a Major Distributor Raises Concerns about…

Posted in MediaTagged Ebooks, Platform, Self-PublishingLeave a Comment on Goodbye Borders, Hello Kindle?

Apology Unnecessary

Posted on October 29, 2008January 8, 2015 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

There’s a bit of a tempest in a teapot happening over at Montclair State University thanks to a “controversial” episode…

Posted in Media, Pop CultureTagged Bloomfield, Comics, Culture, Election, Obama, Politics, Racism, RantLeave a Comment on Apology Unnecessary

Why Your Book Will Never Be in Borders

Posted on October 24, 2008December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

The odds are pretty slim, and not just because they’re on the verge of going out of business: “I market…

Posted in Media, PersonalTagged Fiction, Marketing, Platform, Self-Publishing, Writing3 Comments on Why Your Book Will Never Be in Borders

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Guy LeCharles Gonzalez

“A slant fit.” | Data-informed, never data-driven. Systems thinker. Problem solver. Pro-craft.

This is my personal website reflecting my personal thoughts and opinions, some of which may have evolved over time. YMMV.

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