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Tag: Marketing

Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.

Review: The Guardian Line

Posted on January 14, 2007December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Joe and Max #1 By Jason Medley, Claude St. Aubin & Chris Chuckery Genesis 5 #1 By Lovern Kindzierski, Claude…

Posted in Media, ReviewsTagged Advertising, Marketing5 Comments on Review: The Guardian Line

Fierman Out at DC Comics

Posted on January 12, 2007December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

NOTE: I’ve rearranged the updates, so if you’re checking this for the first time, scroll all the way down for…

Posted in Media, ReviewsTagged Interview, Marketing, Random4 Comments on Fierman Out at DC Comics

Marvel: Leaving Money on the Table

Posted on January 12, 2007December 22, 2024 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Comic Book Resources’ review of 2006 has been made fun of by several bloggers for its participants lauding of Civil…

Posted in MediaTagged Marketing, Music1 Comment on Marvel: Leaving Money on the Table

Much Ado About Cowboys & Aliens

Posted on January 10, 2007December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

I knew a lot of people in the comics industry didn’t like Platinum Comics’ Scott Rosenberg, but holy cow! Comics…

Posted in Media, Pop CultureTagged Advertising, Marketing, Movies, Music, Rant, TV5 Comments on Much Ado About Cowboys & Aliens

DC in 2006: Success or Failure?

Posted on January 2, 2007December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

Marc-Oliver Frisch’s always enlightening sales analysis for November is up at The Beat, and includes a sobering take on how…

Posted in MediaTagged Batman, MarketingLeave a Comment on DC in 2006: Success or Failure?

Charlie Foxtrot Entertainment

Posted on December 31, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

A number of new comics publishers have targeted specific niches over the years, seeking to better serve and/or exploit untapped…

Posted in Media, Personal, Pop CultureTagged Comics, Marketing, Military3 Comments on Charlie Foxtrot Entertainment

Two Cents: Lightning Round

Posted on December 22, 2006December 5, 2025 by Guy LeCharles Gonzalez
An arm with a tattoo: "I was made for the library, not the classroom."

We’re heading down to Virginia for the holidays and I’m planning to post a bunch of TPB reviews throughout next…

Posted in Media, Pop Culture, ReviewsTagged Comics, Marketing, MoviesLeave a Comment on Two Cents: Lightning Round

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Guy LeCharles Gonzalez

Data-informed, never data-driven. Pro-craft. Gen X.

He can be rather outspoken at times and does not suffer fools gladly, so nothing on this site is meant to be representative of his employers or clients — past, present, or future. YMMV.

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