COMMENT: Civil War, Indies and Marketing 101

The interesting discussion over on The Engine about the potential opportunity Marvel's Civil War flub has opened up for indies misses a key point: your average Civil War reader doesn't care about non-Marvel titles, and condescendingly referring to those titles as "spandex super fights" or "Muscular Mutant Man Monthly" suggests they're not your audience anyway, … Continue reading COMMENT: Civil War, Indies and Marketing 101

On the Shelves: 8/16/06

Reading is fundamental. Reading comics is supposed to be FUN, so don't waste your time reading bad ones! Tomorrow is my 37th birthday and I'm particularly feeling it in my knees as the softball season is starting to take its toll! Plus, I'm definitely going to have to get my shoulder checked during the off-season … Continue reading On the Shelves: 8/16/06

On the Shelves: 7/26/06

Read GOOD Comics, not just the ones you're used to! Try something new EVERY month. My weekly look at select comic books being released Wednesday, 7/26/06. The full shipping is list available at ComicList. [NOTE: Not all of these titles will actually arrive in all stores. If your LCBS offers a pre-ordering service, be sure … Continue reading On the Shelves: 7/26/06

On The Shelves: 7/19/06

Read GOOD Comics, not just the ones you're used to! Try something new EVERY month. My weekly look at select comic books being released Wednesday, 7/19/06. The full shipping is list available at ComicList. [NOTE: Not all of these titles will actually arrive in all stores. If your LCBS offers a pre-ordering service, be sure … Continue reading On The Shelves: 7/19/06

COMMENT: Under the Covers

Pop quiz: What's the difference between these three magazine covers? If you said "everything", you get a no-prize! I purposefully made the images small so the copy would be hard to read and you'd first have to focus on the pictures. On the Teen People cover, Ms. Simpson (good thing she kept her maiden name, … Continue reading COMMENT: Under the Covers

On the Shelves: 7/12/06

Support GOOD Comics! Try something new EVERY month. My weekly look at select comic books being released Wednesday, 7/12/06. The full shipping is list available at ComicList. [NOTE: Not all of these titles will actually arrive in all stores. If your LCBS offers a pre-ordering service, be sure to take advantage of it. If not, … Continue reading On the Shelves: 7/12/06

Crystal Ball: September 2006 Solicitations, Part II

Support GOOD Comics! Pre-order something new EVERY month. Part I featured a look at Marvel, DC, Image and Dark Horse's offerings for September 2006, and now Part II casts the spotlight on the 10 most interesting books being solicited by "independent" publishers. The full solicitations for September can be found at comicsconspiracy.biz. [NOTE: Most of … Continue reading Crystal Ball: September 2006 Solicitations, Part II