A couple of jobs back, when I still worked only in marketing, I used to joke around with an ebiz…
Tag: Marketing
Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.
Veteran’s Day
In this light, it’s arguably one of the better Veteran’s Days in many years. Certainly the best card I’ve ever…
Review: TRIBES by Seth Godin
Just do it. Or, as Gandhi put it, “Be the change you wish to see in the world.” That, in…
Why Your Book Will Never Be in Borders
The odds are pretty slim, and not just because they’re on the verge of going out of business: “I market…
And he has a sense of humor!
[youtube:http://www.youtube.com/watch?v=v5SWQJWm6Tg] “And I got my middle name from somebody who obviously didn’t think I’d ever run for President.” I just…
Online vs. Print Reality Check
Buried in a glowing American Journalism Review article about the success of The Politico — a politics-only news website that…
Thrillerfest: Buzz Your Book
I was only able to make it to one session at Thrillerfest yesterday, but it was one I had a…