In this light, it’s arguably one of the better Veteran’s Days in many years. Certainly the best card I’ve ever…
Tag: Marketing
Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.
Review: TRIBES by Seth Godin
Just do it. Or, as Gandhi put it, “Be the change you wish to see in the world.” That, in…
Why Your Book Will Never Be in Borders
The odds are pretty slim, and not just because they’re on the verge of going out of business: “I market…
And he has a sense of humor!
[youtube:http://www.youtube.com/watch?v=v5SWQJWm6Tg] “And I got my middle name from somebody who obviously didn’t think I’d ever run for President.” I just…
Online vs. Print Reality Check
Buried in a glowing American Journalism Review article about the success of The Politico — a politics-only news website that…
Thrillerfest: Buzz Your Book
I was only able to make it to one session at Thrillerfest yesterday, but it was one I had a…
Thrillerfest 2008
Thrillerfest kicked off yesterday at the Grand Hyatt Hotel here in New York and I had the pleasure of attending…