I raved about my former Writer’s Digest colleague, Maria Schneider, a couple of weeks back — towards the end of…
Tag: Marketing
Commentary and advice on marketing, mostly for publishers (traditional and brands) and writers, but sometimes from a broader perspective.
Awkward Class War Humor
[youtube:http://www.youtube.com/watch?v=Ov3bqmSKW28] Part of me appreciates the wry humor, and part of me is totally offended by the young black mailroom guy…
Is Print Advertising Dead?
Check out @themediaisdying on Twitter for a glimpse at the convulsions of an industry that’s either at death’s door or,…
Game Changers
Pictures are very often worth much more than 1,000 words, and something about this one, as the rumors of Clinton…
Blowing smoke, breaking mirrors
A couple of jobs back, when I still worked only in marketing, I used to joke around with an ebiz…
Veteran’s Day
In this light, it’s arguably one of the better Veteran’s Days in many years. Certainly the best card I’ve ever…
Review: TRIBES by Seth Godin
Just do it. Or, as Gandhi put it, “Be the change you wish to see in the world.” That, in…